Campaign Plan

Phase	Summary	Activities / Progress	Start date	End date
Phase 1	Introduction of the campaign	Informal expression of interest among comrades Setup of campaign Facebook Page	09 March 2021	30 April 2022
Phase 2	Development of campaign materials, launch article, enhance public profile	Publish electronic campaign poster Publish a campaign article in a major weekly news paper (Call for public debate by candidates) Expand the campaign to other social networks	01 May 2022	30 June 2022
Phase 3	Publication of the website, more articles, branch engagements, mobilisation, persuasion, negotiation	Publish the official campaign website Publish articles on major publication, and own platforms Engagements with receptive ANC branches Engage comrades for support during nominations (according guidelines nominations open mid-August) Finalise and publish election commitments Setup a campaign Whatsapp group Track potential and confirmed support from branches	01 July 2022	31 October 2022
Phase 4	Consolidation of the support to reach the target number of delegates	Confirm ANCYL nomination as a Conference province Alternatively, consolidate branch nominations/support to reach 1200 (estimated 25% threshold to be on the ballot)	01 November 2022	18 December 2022
Phase 5	Implementation of commitments	If elected, implement the commitments as outlined during the campaign	20 December 2022	31 May 2025
Phase 6	Continuation of implementation until end of term, or resignation if targets are not met within timelines	If commitments are not met, resign at the 2025 ANC NGC If commitments are met, accelerate the implementation	01 June 2025	16 December 2027